ALICIA KEYS SCORES $25 MILLION ENDORSEMENT DEAL WITH VITAMIN WATER....

Alicia Keys is on course to land herself a major pay day. She has reportedly scooped a $25 million deal with beverage company Glaceau to front a new campaign for its Vitamin Water line.

Alicia is set to become the new face of the company's health-conscious products, once fronted by rapper Fiddy. Get that cheddar Licia. Also, Alicia is also giving her fans the opportunity to free access of her wardrobe, offering fans an outfit she wore in MTV micro series 'Fresh Takes'. As part of the 'Shirt Off My Back' contest hosted by Singersroom and Dove, contestants can now enter to win a grey Triple Five Soul blouse and decorative necklace worn by Alex (Alicia Keys) and an autographed photograph. To enter the contestants can log on to Singersroom.com/contest/ by May 19th, 2008.